Take a creative photo of you and The Progress and
you could win $250
Georgia Press Association (GPA) is offering a $250 cash prize to the winner of a social media contest running for the rest of the month. Georgia residents can enter the contest by taking a creative photograph with their favorite local paper that is a member of the Georgia Press Association (The Pickens Progress is a member). Contest entries should be posted on Instagram or Twitter, accompanied with the hashtag #ReadLocalGA. A winner will be selected April 1, 2014. No purchase is necessary to enter.
The purpose of this contest is to encourage support for local newspapers among current readers, while increasing interaction between the existing reader base and GPA. Another aim of the social media contest is to encourage newspaper readership among younger consumers as GPA makes efforts to show younger audiences the importance of local news.
The Georgia Press Association has been working closely with a group of University of Georgia students to increase its public outreach. These students are members of a Creative Consultants team representing GPA. Creative Consultants is an on-campus student-lead public relations agency operating under the campus chapter of the Public Relations Student Society of America. Members of the GPA Creative Consultants team believe that the Instagram and Twitter competition will be an effective way to engage younger audiences.